Go-To-Market funding
Growth capital for European scale-ups with proven unit economics.
We fund your Sales & Marketing spend. You keep your equity.
The Problem
European scale-ups with strong cohort economics face a bad trade-off: raise dilutive equity to fund customer acquisition, or constrain growth.
Traditional debt and Revene-Based-Financing products don't solve this, they impose fixed repayment schedules that ignore how S&M payback actually works.
What do we do different
We treat S&M as an investable asset, not an expense to be financed with debt. We pre-fund a portion of your incremental S&M budget.In return, we receive a share of the gross margin generated by the customers you acquire — capped at a fixed multiple. If a cohort underperforms, we absorb the loss. If it outperforms, you keep the upside.No fixed repayments. No covenants. No dilution.
Our target
Series A and early Series B companies in Europe spending €200–500K/month on sales & marketing, with sub-12-month payback periods.
Fintech, SaaS, and subscription businesses with measurable cohort economics.
How do we do it
Every deployment decision is driven by our proprietary underwriting platform — cohort-level payback modeling, retention curve analysis, and scenario forecasting.
We don't make gut calls.
If you're a founder, CFO, or investor curious about cohort-based growth capital, reach out.